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April Fools: Volkswagen Rebranding

Rebecca BowenRebecca Bowen
date
1st April 2021
Last update
date
10:02 pm
1st April 2021
April Fools: Volkswagen Rebranding
The company allegedly planned to change its name to "Voltswagen" (Getty Images).

Emerging story

On Monday this week, Volkswagen's corporate website briefly leaked a press release about possible rebranding. Michael Wayland, who covers automotive news for CNBC, published a story about the documents. The press release detailed Volkswagen’s intent to change their company’s name in North America to “Voltswagen,” using the word “volts” as a nod to the growing use of electric vehicles (EVs). 

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